Colton Group

The Colton Group consists of 12 stores with several more opening primarily in Southern California. The Vice-President of Operations is Archie Hall.

Need

The Colton Group needed a extension of their in-house marketing department that could not only collaborate on but execute the various campaigns in multiple markets.

Solution

The Simple Program, developed by Banner Marketing, is a streamlined solution to this multi-faceted retail group. Banner Marketing continues to collaborate with Archie by following the guidelines of what’s working in advertising and expanding on those specific successes for unprecedented results in a challenging economy. Banner Marketing’s industry knowledge of what’s garnishing results nationwide combined with Archie’s expertise of local influences has proved profitable and allowed this retail group to continue to open more stores.